In the last Dean’s honors
class, we were ‘picking up the trash’ – looking at mass art through a
philosophical lens. As I particularly enjoy what is generally considered
bad mass art, i.e. guilty pleasures,
such as
Laguna Beach,
Jersey Shore, Justin Bieber, and
Twilight, I was really looking forward
to this. Unfortunately the book we were reading – Noël Carroll’s
A Philosophy of Mass Art – was from
before the millennium and thus light years older than these mass art forms
(1998), it still provided us with some nice discussion material – any book
using both
Cheaper by the Dozen and
Pride and Prejudice (the 1813 book, not
the 2005 Keira Knightley movie) as case studies is worthy of exploration.
During the session I led, we considered mass art in its relation to morality,
and I will provide you with a few elements of and thoughts about that
discussion.
You could argue that Plato started the whole
thing when he argued that all art was necessarily morally corrupting because it
promoted emotion over reason and portrayed undesirable emotions and behaviors. (Carroll
291-292) And that does not actually seem so distant from today’s commonly heard
notion that video games lead to violence, and foul language on television leads
to bad attitudes in children. This is the theory of consequentialism: it argues
that mass artworks have predictable causal consequences on moral behavior.
Consequentialism is supported by the theories of propositionalism and
identificationism, which determine how consequentialism operates.
But first, let us just stick with this primary
assumption that there are predictable causal consequences. Carroll discredits
this theory by suggesting that many media-behavior relations are not that
straightforward; for instance although the Power Rangers use violence, this is
morally justified in their world, as there is no police they can call that
would save the world as properly as they do. He says: “morally inappropriate
violence is systematically presented as unattractive by the media,” (Carroll
303) but is that really true? Video games such as
Grand Theft Auto, or movies like
The Godfather don’t
really have ‘right’ moral justifications, or at least not special circumstances
like in the
Power Rangers. Plus, mass
art-makers want to attract an audience and thus use spectacular effects that
might make (especially young) people think violence is ‘cool.’ Also, you hardly
ever see someone lying in the hospital or having sustained injuries if they are
on the ‘good’ side, so even if the violence is morally justified it is hardly
realistically portrayed which thus weakens his point that it is typically
“repugnant.” And lastly, what do we make of those who go on mass-killing sprees
saying they were brought to it by video games or movies… should we assume they misinterpreted
the moral justifications of mass art? I was in Denver during the Aurora movie
theater shootings, and that killer said he was inspired by the Joker from the
Batman series. Indeed, the Joker was
considered the unsung hero of
The Dark
Knight by a lot of press, and mass artworks with complex moral dimensions
might not be so easy for the audience to morally comprehend.
Going back to his elaboration of
consequentialism, Carroll explains they work through propositionalism and/or
identificationism. Propositionalists hold that a mass artwork contains explicit
or implicit propositions, often ‘moral maxims.’ It promotes this, encourages
its adoption, “perhaps by making it seem attractive.” (Carroll 297) He
unfortunately does not elaborate further on this attractiveness, but in our
discussion the idea formed that this seems to rely heavily on breaking taboos,
either with violence, sex or humor. At some point however, breaking taboos is
no longer attractive, either because it is too far from our minds to be
conceivably attractive, or because we have become desensitized. These are
aspects of portrayed morality that Carroll neglects to discuss, even though
they are definitely worth exploration.
Identificationism, then, is the idea that the audience
takes on the emotions (and thereby ideas/propositions/morals) of fictional
characters. Carroll seems to inflate this idea with
becoming identical, because he suggests that identificationists
imagine that audiences completely immerse themselves into a character and no
longer connect to their own opinions, wanting to behave identically to the
character. A much better argument against this theory, which he thankfully also
makes, is that any type of mass art usually has multiple characters and that
one usually identifies with a specific one, one which is already in line with
one’s own morals/norms, showing that there is a selective process or bias.
Having discarded consequentialism, Carroll
takes a different approach, and calls it clarificationism. He suggests that we
can create a general theory about the
connection between mass art and moral education, but he makes this relationship
about the testing of our moral powers. He does not believe that mass art, or
any art, can teach you a completely new moral, because then you would not
understand the artwork. There needs to be significant overlap between your view
of the world and that of the creator before you will understand it, because a
narrative cannot convey a complete image of the world and the audience must
always fill it in partly. Thus, the “author and the audience need to share a
common background of beliefs about the world and about human nature, as well as
a relatively common emotional stock.” (Carroll 322)

And it is precisely because the audience needs
to fill in part of the story that they can exercise their moral powers: the
audience can apply their own morals to the mass artwork to determine what would
be the ‘right’ or ‘wrong’ thing to do, thereby being morally educated. This
would be a morally good piece of mass artwork. But Carroll suggests that mass
art can do even better: it could also “reclassify barely acknowledged moral
phenomena afresh … [putting] together previously disconnected belief fragments
in a new gestalt way in a way that changes [the audience’s] moral perception.”
(Carroll 326) This ‘gestalt switch’ seems quite similar to Marx’ idea of ‘false
consciousness’ – Carroll even talks specifically about exploitation for a bit
(Carroll 329) – the audience can learn something by linking pieces of the
puzzle that were already available to them, but just did not connect yet. This
he calls ‘morally good with distinction;’ the mass artwork does more than just
allow you to test your moral powers; it encourages you to make a gestalt switch.
Thus, “[n]arratives can be morally assessed in terms of whether they contribute
to emotional understanding – where that pertains to morality – or whether they
obfuscate it.” (Carroll 337)
Unfortunately, Carroll does leave us with a few
questions, even after a class discussion:
· Normatively, is mass art really better if the
creator
intended for you to have a
gestalt switch – is the maker not forcing some moral down your throat? And if
the maker did not intend for a piece of art to change you, how does that effect
then work – is it all up to the audience?
· What makes a mass artwork morally bad? Would
that be a piece of art so disconnected from
any
morals that we cannot exercise our moral powers? Or would it be something with
morals so disconnected from
ours that
we cannot understand it and thus not exercise our moral powers?
· What happens when we have determined a mass
artwork to be morally bad, or not allowing for a useful deployment of our moral
powers? Should we censor it?
· What should we think of the self-censorship
that creators of mass art apply because they must sell (or somehow promote)
their work? Is it really a good thing that we only allow common morals to be
present – is there not something to learn from improper morals as well (so long
as we know that they are undesirable)?
By Georgina Kuipers (Third year student, LUC The Hague)
Works Cited:
Noël Carroll. A Philosophy of Mass
Art. New York: Oxford University Press, 2009.